Retail Induction Management Guide


Digital Print

Mothercare Retail Induction Management Guide

Our Brief
Mothercare has recently refreshed their approach to the induction, learning and development of new and existing colleagues and as a result their Retail Management Induction Guide needed updating and bringing inline with the brand.

Due to the urgent requirement of this retail guide and it’s planned usage across a new set of inductees, we were commissioned to design the documentation, print and deliver within a tight timeframe.

Our Solution

Our design studio set about working directly with the L&D team for optimal communication, and to ensure that the key criteria set out by the brand guidelines were adhered to at all stages of the process.

The guide was created using a clear colour scheme for easy identification of each section and this is emphasised by the tabbed dividers within the custom made A5 folder. To accompany the refreshed guide, a collection of learning cards were also updated and produced for the learners to refer to as part of their induction process. Each card is printed on a high quality 400gsm silk with a maM lamination for added durability, all kept together with a binding ring for easy access to individual cards.

Due to the flexibility of our production capabilities, this project was completed and despatched for delivery within the tight timeline whilst also offering budgetary savings. We are able to achieve this by digitally printing the specific quantities required, cutting down on wastage and the need for surplus storage.

“Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc a ullamcorper ante. Interdum et malesuada fames ac ante ipsum primis in faucibus. Nulla facilisi. Ut nulla ipsum, volutpat porttitor vehicula ac, ullamcorper quis neque. Aenean consequat sit amet erat a aliquam. Fusce iaculis eros metus, vel maximus lectus posuere at. Etiam non lobortis nunc, eget facilisis eros.”

Debbie Kemp
Head of Learning & Development at Mothercare

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1-2 Churchlands Business Park
Ufton Road, Harbury
Leamington Spa
CV33 9GX

T. 01926 614488