Team Member Handbook


Litho Print


Our Brief
Created in 2001, Apostrophe is a cafe concept born in Shoreditch, East London. They required a new handbook for colleagues joining the business which needed to relate to their independent, artisan nature whilst ensuring the content contained within was clearly structured.

Our Solution

The final concept was focused upon the cafe, it’s products and also it’s people. Using large imagery, and contrasting clean content meant that we could create a balance between capturing Apostrophe’s ethos whilst delivering the information clearly.

“Always consistent is the quality of customer service and the tenacity to get a great job done, even when the deadlines are tight and looming.”

Chris Griffin
Head of Education at River Cottage

Related Projects

Get in touch

Head Office

1-2 Churchlands Business Park
Ufton Road, Harbury
Leamington Spa
CV33 9GX

T. 01926 614488